General Medicines
Where bold ideas and groundbreaking science shape
the future
of care
Digital Marketing & Content Specialist
Gobernador Juan E. Martínez, Argentina
Bogotá, Colombia
At a glance
With us, you’ll break new ground across a growing and diverse portfolio – from established medicines that millions rely on to pioneering breakthroughs in immunology and chronic disease care. Imagine the scale: your work will help deliver treatments to people around the world who live with diabetes, cardiovascular disease, and complications arising from transplant.
Fueled by groundbreaking advances in technology, we are accelerating innovation and expanding access faster than ever. If you’re ready to push boundaries, embrace the power of AI and digital tools, and shape the future of healthcare, this is where your ambition meets impact.
Job title: Digital Marketing & Content Specialist
- Location: Mexico City / Bogota
- Job type: Permanent, Full time
About the job
Main responsibilities:
The Content Specialist is responsible for developing, implementing, and managing engaging customer journeys and content that drive our Growth marketing strategy. The ideal candidate will combine industry marketing knowledge with a strong desire to learn, excellent data analysis skills, creativity, and a continuous improvement mindset. He/She is someone who is passionate about challenging the status quo and revolutionizing how things are done in our industry.
- Create and design customer journey mapping / Develop editorial calendars aligned with marketing and communication objectives
- Collaborate with the brand team to ensure consistent messaging and manage brand voice across all communication channels
- Translate sales team insights into compelling content that addresses customer needs and pain points
- Analyze content performance metrics and adjust strategies based on results
- Stay updated on industry trends and content best practices
About you
- Experience: Experience in the pharmaceutical industry, understanding of sales processes and customer journey mapping.
- Soft skills:
- Ability to work with multiple projects simultaneously, strong interpersonal skills to effectively collaborate with sales, marketing and medical teams.
- Technical skills:
- Experience in Digital initiatives and tools, project and vendor management.
- Advanced digital literacy and awareness of Data Protection rules
- Knowledge of marketing strategies
- Demonstrated ability to optimize workflows and improve process efficiency
- Education: University Graduate in marketing, communications, business
- Languages: Advanced English
Pursue progress, discover extraordinary
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!
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Why work with us
- Do the never done before. We push the boundaries of what’s possible: expanding access, accelerating innovation, and finding new ways to improve everyday health for millions.
- Drive the transformation. We’re leading the shift to AI-powered healthcare, using digital tools to reinvent how medicines are developed, manufactured, and delivered worldwide.
- Deliver at scale. Our reach is unmatched—we bring trusted treatments to millions worldwide, ensuring broad access and real-world impact at every stage of care.
- Make an impact that matters. From tackling global health challenges to advancing sustainable, inclusive healthcare, everything we do is driven by purpose.
Who ignites your potential?
For Sam, it was her mom—teaching her to listen, push boundaries, and put patients first. At Sanofi, we know your inspiration drives your impact. Bring your passion, and together, we’ll chase the miracles of science.
"Each disease, each country, each person brings opportunities that challenge us to push the boundaries, to think of better ways to look at healthcare and pioneer new possibilities."
Olivier Charmeil
Executive Vice President, General Medicines
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Explore how our medicines are transforming lives—from trusted treatments to groundbreaking innovations in chronic diseases, immunology, and beyond.
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