Retail Channel Lead
Séoul, Corée du Sud Permanent Date de publication 14/06/2024Position: Retail Channel Lead
Localtion: South Korea
Job type: Full time
At Sanofi Consumer Healthcare, we have one overarching mission - to work passionately,challenging ourselves and our industry every day, to build a healthier future by helping people, help themselves, bringing “Health in Your Hands”.
Our teams are building trusted & loved brands that connect with hundreds of millions of consumers worldwide, enabling better self-care for individuals and communities, while also contributing to a healthier planet. To fulfill this mission, we are embarking our consumers, our customers, healthcare professionals, and our employees in this journey because this is what will make us become the “Best Fast-Moving Consumer Healthcare (FMCH) Company In & For the World”.
We strive to act as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view.
To achieve this, we need strong talent who will help us shape the future of our Consumer Healthcare business and challenge our industry. At Sanofi Consumer Healthcare, we aspire to create a work environment where people can thrive, grow, and be at their best every day. Our priority is working with integrity to improve the health and well-being of people and communities where we operate, working towards making a positive impact in the world.
About the job
Main Responsibilities
- Build clear Channel Strategy and Execution Plans for Sanofi CHC Korea Retail channels’ sales target
- Lead key strategic channels by ensuring achievement of sales target both top and bottom line
- Ensure a robust Korea retail channels in place including:
- Development of the Commercial Strategy for South Korea Retail Channels : Warehouse, Health & Beauty store, Duty fee, Special sales channels
- Execution of 4P Strategy (Price, Promotion, Placement, POSM) with cross function team collaboration
- Customer Value Management on key accounts such as warehouse and drug
- Holistic Trading Terms Agreement Strategy and Trade Investment Strategy in place across Retail Channels
- Strategic customer management to build long term sustainable business.
- Cycle Budget Planning in place and executed against commercial calendar and commercial programs
- SISO Performance tracking and manage SIT days
- Promotion, Offsite DA A&P management
- Work with Brand & Innovation and Trade & Revenue management to define CHC portfolio strategy in the Channel:
- Assortment
- Pack Size & Pricing vs other Channels
- Improve GM and define cost saving opportunity
- Plan for Promotions/ Deals
- Business Performance:
- Ensure robust management systems are in place to measure performance by each Channel
- Ensure Gap analysis and action plans and excellence follow up activation
- Regular business reviews with main cross functional teams to identify gaps, opportunities and develop clear action plans
- Customer/ Channel Profitability:
- Deliver Financial (Net Sales, GtN, GM), Execution and External competitor analysis for Retail channel in line with budget and targets.
- Drive Channel and Customer profitability via design and implementation of key programs and grow invest brands faster than market
- Drive Pay for Performance & ROI behavior across each channel and customer
- Identify and reduce/remove low profitability execution/ activation
- Review Trade Investment and remove non-productive trade spend
- Delivery/Execution of Channel Plans
- Full Ownership of Channel Sales & Profit Performance:
- Identify & closure gaps
- Reliable monthly sales forecast
- Sales / Profit gap identification – communication (no surprises) & fast development of gap fill plans
- Full involvement in Sales/ Marketing meetings to ensure high SOV and brand visibility
- Full Ownership of Channel Sales & Profit Performance:
- Leadership
- Live the Sanofi CHC values in day-to-day work
- Champion the Retail Channel in South Korea
- Build a high-performance Channel Sales team (results, behavior, values) that is fully integrated into the wider South Korea business
- Responsible for managing KAMs and external merchandising teams
Key Relationships
Internal: Country Head/ Sales/ Marketing/ Trade marketing/ Revenue management/ Supply Chain / Finance/ Legal/ Customer Service/ Business Excellence/ Medical/P&C/ Procurement
External: Customers (Key Accounts/ Distributors), Merchandisers
About you
Ideal Experience, Skills & Competencies
- At least 10 years Sales management experience
- Experience in FMCG and/or OTC Healthcare industry
- Strong Financial Acumen
- Ability to translate numeric analysis into sales strategies that can be implemented
- Adaptable to a fast-paced, high-growth, changing environment
- Excellent interpersonal and communication skills; team player
- Strong ethics and decision-making
- Strong leadership skills (experienced in leading teams and/or cross-functional teams)
Required qualifications
- University degree
- Fluent in English language
Pursue progress, discover extraordinary!
Better is out there. Better medications, better outcomes, better science. But progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. So, let’s be those people.
At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
Watch our ALL IN video and check out our Diversity Equity and Inclusion actions at sanofi.com!
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