Healthcare Professional (HCP) Content Manager

Job title: Healthcare Professional (HCP) Content Manager

• Location: Warsaw

About Us

Opella, the Consumer Healthcare business unit of Sanofi, is the purest and third-largest player globally in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market.   

We have an unshakable belief in the power of self-care and the role it can play in creating a healthier society and a healthier planet. 

That’s why we want to make self-care as simple as it should be by being consumer-led always, with science at our core.  

Through our unique and balanced portfolio of more than 100 loved brands, including 15 global and local high-growth challengers such as Allegra, Dulcolax and Buscopan, we deliver our mission: helping more than half a billion consumers worldwide take their health in their hands.   

This mission is brought to life by an 11,000-strong team, 13 best-in-class manufacturing sites, and 4 specialized science and innovation development centers.  

We are also proud to be the first major fast-moving consumer healthcare company to achieve B Corp certification.  

Join us on our mission. Health. In your hands.

Main responsibilities:

• Translation of brand strategies to HCP communication strategy for all CHC brands (doctors & pharmacists)

• Recommendation of touchpoints & tailored messages for specific targets

• Leading cooperation with external services (all year strategy/ content/ budget)

• Local cooperation with brand teams, medical teams, MCE team

• Support brand leads in translating HCP insights to consumer added value

• Identify Customer (HCP) 360 Engagement Strategy

• Creation of impactful branded/non-branded HCP content and campaigns with support of marketing and medical

• Close cooperation with global team & localization of global content

About you

• Minimum 5 years professional experience

• At least 3 years of work experience at similar position, with OTC / healthcare / pharma marketing agency

• Educational background in pharma/medicine / marketing will be a plus

• Proven work experience in creating content strategy for medical professionals

• Great knowledge of the information environment in which doctors and pharmacists work (services / websites/ conferences)

• Understanding HCP Journey, information needs, role and credibility of different touchpoints

• Ability to analyze reports / draw conclusions, and recommend actions based on them

• Executional excellence / aesthetic sense / ability to formulate powerful messages and synthesize knowledge

• Team spirit persuasiveness & influential skills, highly collaborative

• Fluent English and Polish

Our offer:

• An international work environment, in which you can develop your talent and realize ideas and innovations within a competent team

• Access to internal recruitment and development libraries - you can create your own career path within Opella; your professional development will be supported purposefully

• Flexible home office policy, with a possibility to work up to 50% of time from home, where you can easily schedule your office days

• An attractive package of benefits

• Employee Assistance Program (mental health support, legal and financial consulting)

• Gender neutral paid parental leave as well as volunteer days
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