Trade Marketing Manager, Modern Trade (Indonesia)

Trade Marketing Manager, Modern Trade - Indonesia

• Location: Jakarta, Indonesia

• Hiring Manager: Trade & Revenue Management Head ASEA

Opella, the Consumer Healthcare business unit of Sanofi, is the purest and third-largest player globally in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market.  

We have an unshakable belief in the power of self-care and the role it can play in creating a healthier society and a healthier planet.

That’s why we want to make self-care as simple as it should be by being consumer-led always, with science at our core. 

Through our unique and balanced portfolio of more than 100 loved brands, including 15 global and local high-growth challengers such as Allegra, Dulcolax and Buscopan, we deliver our mission: helping more than half a billion consumers worldwide take their health in their hands.  

This mission is brought to life by an 11,000-strong team, 13 best-in-class manufacturing sites, and 4 specialized science and innovation development centers. 

We are also proud to be the first major fast-moving consumer healthcare company to achieve B Corp certification. 

Join us on our mission. Health. In your hands.

ABOUT THE JOB

Ready to push the limits of what’s possible? Join Sanofi and you can play a vital part in the performance of our entire business while helping to make an impact on millions around the world. As a Trade Marketing Manager - Modern Trade, a part of the ASEA Trade Marketing and Revenue Management Team, you will be the Channel Champion to win and ensure sustainable market growth ahead of our competitors. Be externally focused, at the heart of everything you do. Be an active cross functional team member ensuring effective collaboration across your market and the zone.

At Sanofi Consumer Healthcare, we build trusted and loved brands that connect with hundreds of millions of consumers worldwide. Our mission is to enable better self-care for individuals and communities, while also contributing to a healthier planet. We strive to act as a force for good by integrating sustainability along our business and employees’ mission and operate responsibly from both a social and environmental point of view. To achieve this, we need people who can shape the future of our business and help us on our journey to becoming the best fast-moving consumer healthcare company in and for the world.

MAIN RESPONSIBILITIES

ACHIEVE FINANCIAL & MARKET SHARE TARGETS:

• Drive profitable market share growth in the region

• Meet Volume Sales, Gross & Net Sales targets

• Attain Gross Margin and BOI targets, managing P&L effectively

• Monitor and adjust strategies to ensure financial objectives are met

MANAGEMENT OF TRADE MARKETING ASSETS & POSM MATERIALS

• Liaise with the Brand & Innovation Marketing & sales team to deploy all necessary POSM in the channels and develop and roll-out any other Trade assets.

• Drive the execution and roll out of the Perfect Store Account Program across the channels.

• Track and monitor investment vs Budget.

MONITORING, EVALUATION & IMPROVMENTS OF ACTIVATIONS IN THE CHANNEL

• Evaluate and assess effectiveness and ROI for all Trade Marketing tactics and/or assets with the support of the RGM & Performance Analytics.

• Complete an evaluation on all activities to capture learnings and demonstrate the implementations of learnings against future investments through detailed analysis to improve sales, trade spend, product mix, efficiency, etc. 

• Stay up to date with industry trends and competitor activities to identify potential threats or opportunities.

CHALLENGER MINDSET

• Take Action: Drive results by identifying opportunities in channel, developing proposals, aligning with Zone T&R Head, Country Teams.

• Stretch: Develop creative channel plans & ensure alignment to our core sustainability priorities  

• Feedback: Continuously challenge the status quo and push the team to grow to ensure we are delivering sustainable market growth while having our consumers & customers at heart

• Togetherness: Positive attitude, dynamic and ability to deliver through others & drive for results

ABOUT YOU

• Experience in Trade Marketing/Sales with background in Consumer goods and/or Consumer Healthcare and awareness of retailers’ business strategies to be able to find opportunities for joint collaboration.

• Previous experience in a matrix organization preferred.

• Able to read and interpret sales data (IMS, Offtake, etc.)

• Executional excellence and leadership in driving channel growth in local market

• Strong project management & analytical thinking

• Creativity and problem-solving skills

• Team spirit, persuasiveness & influence, highly collaborative with all cross functional partners

• Ability to be flexible and adapt quickly to changing strategies and priorities.

• Excellent communicator both written and verbal, especially in groups, preparing and delivering presentations.

• Proficiency in English is essential for this role.