Apprentice - Predictive Marketing Analyst Assistant (M/F)
Neuilly-sur-Seine, France Apprentice Date posted 01/07/2024Apprentice - Predictive Marketing Analyst Assistant (M/F)
Neuilly sur Seine
About the job
At Sanofi Consumer Healthcare, we have one overarching mission - to work passionately, challenging ourselves and our industry every day, to drive what we believe is the next health revolution: evolving from simply serving consumers, to helping people help themselves - bringing “Health in Your Hands”.#EarlyTalentCHC
We are building trusted & loved brands that connect with hundreds of millions of consumers worldwide, enabling better self-care for individuals and communities, while also contributing to a healthier planet. To fulfill this mission, we are embarking our consumers, our customers, healthcare professionals, and our employees in this journey because this is what will make us become the “Best Fast-Moving Consumer Healthcare (FMCH) Company In & For the World”.
Consumers at the heart of everything we do, and we want to make a difference where it counts, driving leadership in the categories we play in: Allergy, Digestive Wellness, Pain, Physical & Mental Wellness, and Cough, Cold & Flu.
To achieve this, we need strong talent who will help us shape the future of our Consumer Healthcare business and challenge our industry. We aspire to create a work environment where people can thrive, grow, and be at their best every day. We believe in operating with integrity and prioritizing the health and well-being of people and communities where we operate, working towards making a positive impact in the world.
The CXA Analytics is a global and fast-growing team with seasoned leaders in business intelligence and advanced analytics. Its purpose is to foster a culture of data-driven decisions and bring the outside-in with access to unique and rich-data on market sales including competitors and consumer choices. Our mission is to empower decision makers to make the right strategic choices and the optimal marketing resource allocation as well as execution. This achieved by building powerful and timely visualizations of market & share developments, quantifying sales drivers uplift & ROI and using unlimited power of algorithm to generate optimal allocation scenario, as well as by anticipating future sales with predictive modelling to anticipate future sales.
Main responsibilities
Help Develop a model to forecast brand and category penetration
Collect and aggregate trade and consumer panel data from cross functional teams
Identify key variables influencing consumption of OTC products
Research best algorithm to use, train and test an initial model
Interpret and present results with cloud based visualizations
Support Global Analytics team:
Assist with data collection for category and innovation forecasting projects
Track status of different innovation projects and support brand teams around the world
Improve forecasting process by identifying new drivers and optimization methods
Perform different ad-hoc projects on performance data
About you
Soft skills: you are a dynamic, results-oriented individual. You are pro-active, curious, and eager to learn. You are a great communicator, feeling at ease explaining technical topics to individuals and groups. You have excellent interpersonal skills. You go straight to the point & synthetic.
Hard skills: for this position, you have strong analytical skills.
- Must have
Experience in data analysis
Experience with Python or R (Data manipulation, reshaping, visualization, modelling)
Very Strong MS Excel knowledge
Experience with PowerBI is a plus
Education: You are currently studying for Master’s degree in a business/marketing or quantitative discipline (e.g., market research, economics, statistics, data science, finance).
Language: Fluent in English, French is a plus.
Why choose us?
We offer an attractive salary and access to a wide range of benefits offered by Sanofi (profit-sharing and employee share ownership plan, social activities) as well as comprehensive health insurance that protects you against life's unexpected events.
You will benefit from 31 days of vacation per year and 5 paid "exam preparation" days, depending on your apprenticeship contract.
You will also have the opportunity to get involved with us in causes that are important to you, thanks to the "Volunteer Day"
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Sanofi careers in France
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