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Brand Manager

Bucharest, Romania Permanent Posted on   Mar. 14, 2025 Closing on   Jun. 20, 2025
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Opella, the Consumer Healthcare business unit of Sanofi, is the purest and third-largest player globally in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market. We have an unshakable belief in the power of self-care and the role it can play in creating a healthier society and a healthier planet. That’s why we want to make self-care as simple as it should be by being consumer-led always, with science at our core.

Through our unique and balanced portfolio of more than 100 loved brands, including 15 global and local high-growth challengers such as Essentiale, Magne B-6, Antinevralgic, we deliver our mission: helping more than half a billion consumers worldwide take their health in their hands.  This mission is brought to life by an 11,000-strong team, 13 best-in-class manufacturing sites, and 4 specialized science and innovation development centers. We are also proud to be the first major fast-moving consumer healthcare company to achieve B Corp certification.

Join us on our mission. Health. In your hands.

Key Responsibilities:

  • Provide strategic leadership for the brand and manage resource allocation across brand strategies and tactics.
  • Identify profitable and relevant brand growth opportunities and allocate budgets accordingly.
  • Sign-off on brand ATL and BTL investments.
  • Lead, evaluate, and ensure implementation of strategic growth plans to achieve above-market growth and sales/profitability objectives.
  • Drive brand analytics, market and competition understanding, and integrated planning processes.
  • Execute key initiatives driving brand growth.
  • Identify high ROI initiatives to drive best-performing brand activations.

Key Requirements:

  • University degree in business or scientific background.
  • Proven experience as a Brand Manager in creating and developing brand strategy.
  • Experience in Consumer Healthcare or FMCG companies with a proven track record in marketing positions.
  • Executional excellence and leadership.
  • Strategic, integrative, and analytical thinking.
  • Autonomy and ability to balance long-term strategic priorities with short-term business needs.
  • Creativity and problem-solving skills.

Our Offer:

  • An international work environment where you can develop your talent and realize ideas within a competent team.
  • Access to internal recruitment and development libraries to create your own career path within Sanofi.
  • Flexible home office policy, with the possibility to work up to 50% of the time from home.
  • An attractive package of benefits, including a company car.
  • Employee Assistance Program (mental health support, legal and financial consulting).
  • Gender-neutral paid parental leave and volunteer days.

Embrace diversity and inclusionat Opella, where we value and celebrate the unique perspectives and contributions of all team members. Apply now and be part of a team that is making a difference in the world of consumer healthcare.

Pursue progress. Discover extraordinary.

Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.

At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.

Watch 'One day at Sanofi' and check out our Diversity Equity and Inclusion initiatives at sanofi.com

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