Assistant Brand Manager, innovation
Tokyo, Japan Permanent Posted on Apr. 23, 2025 Closing on Aug. 22, 2025Assistant Brand Manager, innovation
- Location:Tokyo
About the job
"Opella, the Consumer Healthcare business unit of Sanofi, is the purest and third-largest player globally in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market. We have an unshakable belief in the power of self-care and the role it can play in creating a healthier society and a healthier planet. That’s why we want to make self-care as simple as it should be by being consumer-led always, with science at our core.
Through our unique and balanced portfolio of more than 100 loved brands, including 15 global and local high-growth challengers such as Allegra, Dulcolax and Buscopan, we deliver our mission: helping more than half a billion consumers worldwide take their health in their hands. This mission is brought to life by an 11,000-strong team, 13 best-in-class manufacturing sites, and 4 specialized science and innovation development centers. We are also proud to be the first major fast-moving consumer healthcare company to achieve B Corp certification.
Join us on our mission. Health. In your hands."
Our Team:
An assistant brand manager manages marketing activities of an assigned brand under supervision by a brand manager and a brand lead. The projects can include a whole range of marketing activities or some parts of them: new product development, brand strategy development, promotion activities such as advertising development, annual brand plan development, and management. The person is expected to collaborate with and potentially lead a functional brand team of R&D, regulatory, medical, trade & shipper marketing, finance, etc.
Main responsibilities:
CORE BRAND/BUSINESS ACTIVITY:
Take responsibility for assigned projects:
mid-long term brand visions, goals, objectives, and strategy.
Annual budget – sales and profit.
Brand activities internally and externally.
BRAND MANAGEMENT:
Take responsibility for assigned projects:
Brand marketing plans to grow the business.
Sales results – drives a multi-function team.
NPD (new product development):
Take responsibility for assigned projects:
Product concepts - proposition and claims.
NPD management - scheduling, forecasting, internal approval, etc.
Package design.
Consumer research to define the project direction.
Contribution to the team and division:
Take responsibility for assigned projects:
Team collaboration:
Leadership on a brand team, including B&I marketing, B&I shopper marketing, IPD (Innovation Planning and Development), and others.
Organization Process:
Lead and facilitate cross-functional projects to improve operational efficiency and capability.
Management and Economic Magnitude
Organizational Structure
Direct reports: 0
Total reports: 0
Comments: Depending on your level, an Associate Brand manager is expected to support the brand manager in delivering results or to lead a cross-functional team on assigned brand projects, managing internal and external resources such as agencies.
Resources
Business/function-specific measures: sales, profit (P/L), market sales, and share
Interfaces (e.g., with other functions or business units)
Customer Hub (Sales/Trade), IPD (R&D), Medical Hub, Regulatory, SCM, CHC management, Global Strategic Marketing.
About you
Experience:
Project Management
Marketing management –analysis, strategy, consumer communication planning
Soft skills:
Leadership and team management
Agile and Independent
Technical skills:
Critical Thinking
Problem-Solving
Creativity
Effective Communication -verbal and written
accounting basics, basic statistics
Education:
Academic education, preferably business administration
Preferably in Marketing, Psychology, Behavior Science, Economics, or a related educational background.
Languages:
The ideal candidate for this position must be fluent in both English and Japanese, as they will be required to communicate effectively in a business setting in Japan and with regional stakeholders and participate in global business interactions.
Knowledge, experiences and skills required:
Must have 3+ years experience in FMCG marketing
Interested in science and has a genuine passion for making people’s lives healthier
Proactive in learning and demonstrating a strong challenger mindset
Strong strategic and logical thinking backed with deep understanding of consumer insights and market & brand performance data
Strong creativity
Previous experience in external agency management preferred
Must have strong analytical thinking and skills
Problem solving and PDCA skills
Must demonstrate a strong sense of responsibility and ability to manage project to deliver projects on time with high quality
Languages: (mandatory)
The ideal candidate for this position must be fluent in both English and Japanese, as they will be required to communicate effectively in a business setting in Japan and with regional stakeholders and participate in global business interactions.
Why choose us?
- Bring the miracles of science to life alongside a supportive, future-focused team.
- Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
- Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
- Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
Pursue progress. Discover extraordinary.
Progress doesn’t happen without people – people from different backgrounds, in different locations, doing different roles, all united by one thing: a desire to make miracles happen. You can be one of those people. Chasing change, embracing new ideas and exploring all the opportunities we have to offer. Let’s pursue progress. And let’s discover extraordinary together.
At Sanofi, we provide equal opportunities to all regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
Watch 'One day at Sanofi' and check out our Diversity Equity and Inclusion initiatives at sanofi.com
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